Sprint Past the Competition With Location-Based Mobile Marketing
More than 75 percent of smartphone users make use of location-based services to gather information about nearby businesses including reviews, directions, calling the business and using the businesses' mobile app. The objective of location-based …
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US Indoor Location Based Search Could Grow 45%
It's the latest — and it's growing. The number of places served by indoor Location Based Search providers is increasing at a rapid pace and is expected to grow to 45 percent of the market by 2018. U.S. Indoor Location Based Search Could Grow 45 …
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Location-Based Marketing Needs Smarter App Development
As this paves the way for location-based services, it's no wonder the total value of the global, real-time, mobile location-based advertising and marketing market is expected to reach $ 9 billion by 2017. Already, 76% of marketers are using real-time …
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