“Mobile Magic” Gives Insight Into the Mobile Marketing Trend
Eighty two minutes. That's the average amount of time an American spends on his or her mobile device. The addiction started with “Crackberries” and it's only gotten more intense. I don't know about you, but the first thing I ask myself before I walk …
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Three big marketing trends you can't miss
One example cited was how convenience store giant 7-Eleven used situational data (time of day, weather, etc.) in mobile applications. 7-Eleven invested serious technology into customizing mobile marketing messages that promoted coffee and hot chocolate …
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